Brand consultants Specializing in Experience design, Luxury hospitality, Storytelling & Legacy Building

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Brand Strategists Specializing in Experiential Luxury, Storytelling & Legacy Building

Learn more

Mark Lakin is a dedicated conservationist and humanitarian, driven to make lucrative capitalism and conscious business practices symbiotic, where the whole is greater than the sum of its parts.

Amitabh DesaiChief Foreign Policy Advisor, President William Jefferson Clinton

My strong advice is to talk to The Legacy Untold. It will not disappoint, in fact it may just change your life a little.

Joss KentChief Executive Officer, &Beyond

The Legacy Untold produces tastemaker experiences that I always make time to attend because they attract global influencers from a vast array of industries who understand their responsibility to our planet and its people.

David BeameFounder & Vice President Events & Broadcasts, Global Citizen

The Legacy Untold has the required skills, empathy and agility to operate in a broad variety of circumstances and with a broad range of stakeholders… from navigating strategic discussions with senior executives in NYC’s boardrooms to working with, interviewing, and filming beneficiaries and community leaders in Africa.

Amanda ManchiaChief Marketing Officer, The Coca-Cola Company

Brilliant brand strategists, thoughtful crafters of whimsical & emotive content, committed ambassadors at the intersection of luxury, conservation, and community upliftment, fabulous event producers from grand galas to intimate 9 course dinners, and notable connectors of people of influence across a broad range of sectors.

Jeremy JaunceyFounder & Chief Executive Officer, Beautiful Destinations

Mark Lakin always has his finger on the pulse of what matters in travel - exceptional experiences that get you to the heart of a place.

Jacqueline GiffordEditor in Chief, Travel + Leisure

Exceptional brand strategists and brilliant strategic marketers with the "IT" Factor. The Legacy Untold and its team of experts lead by Mark Lakin command a breadth and depth of expertise that is truly extraordinary. Their ability to understand different segments and think outside the box has been an inspiration for me…cutting through the clutter and helping me clarify complex issues.

Robert BrozinFounder, Nando's

I value Mark Lakin’s opinions enormously & intently listen to his views on design, marketing, conservation, humanitarianism, and his deep understanding of human dynamics. Mark is a highly intelligent and decent person who possesses qualities and values I admire greatly. Singita and I are extremely fortunate to enjoy a rich and rewarding relationship with Mark and the Legacy Untold, and look forward to many more enriching years working together.

Luke BailesExecutive Chairman, Singita

The Legacy Untold took our French beauty start-up from completely unknown to being positioned among industry leaders in six months. They tapped an astonishing number of impossible to reach beauty industry titans to help design a thoughtful and creative launch strategy and then executed it with excellence.

Stacey BentCo-Founder, French Royal

The Legacy Untold team are superstars at the forefront of luxury leisure experiential travel, having pioneered travel to countries like Saudi Arabia and Kazakhstan, and perfected hospitality products across 20 African countries.

Bonita MutoniDirector Sales and Marketing, One & Only

The Legacy Untold was an extraordinary partner and provided advice and information that played a critical role in our success. Mark Lakin is one of the most respected travel consultants and travel designers in the world, and for good reason!

Thabang SkwambaneGroup Managing Director, Foote, Cone & Belding (FCB)

The Legacy Untold delivered unparalleled strategic advice, creativity and execution. The quality of the work was simply extraordinary. They worked around the clock, making quick game-time decisions, and providing innovative solutions, resources, and the leadership that made this massive project a major success.

Susan KilkennySVP Integrated Sales & Marketing, Maxim Inc.

The Legacy Untold team are top experts in remote uber luxury hospitality, lodge architecture & design, authentic cultural immersions, sustainability, wildlife conservation, and community upliftment..Mark Lakin is a pioneer and always willing to embark on a new adventure in his obsessive hunt for the next and best world class travel experience, even if it leads him to a country that is totally unknown for tourism.

Khalid KakimzhanovFounder, DALA
Tourism Marketing Consultant

We are a full-service consulting firm dedicated to elevating your brand & defining your legacy.

Headquartered in NYC, our clients range from small businesses and big corporations, to countries, movements & people of influence.

We have designed virtual reality experiences for Soho House, rebranded tourism for the state of Israel, told Singita’s extraordinary story of conscious capitalism, launched an ultra-luxe French beauty treatment that augments the global bee population, redesigned the traditional Kazakh yurt alongside architects of the Burj Khalifa and the Time Warner Center & positioned the Kingdom of Saudi Arabia to open its’ doors to outsiders for the first time in history.

About us

Our Services

Tourism Marketing Consultant

Storytelling

Tourism Marketing Consultant

Strategy

Tourism Marketing Consultant

Social Media

Tourism Marketing Consultant

Experiential

Tourism Marketing Consultant

Innovation Consulting

Tourism Marketing Consultant

Impact

Tourism Marketing Consultant

Content Creation

Tourism Marketing Consultant

Partnerships

Tourism Marketing Consultant

Travel Design

Tourism Marketing Consultant

Branding

Our services

Our Services

Tourism Marketing Consultant

Storytelling

Tourism Marketing Consultant

Strategy

Tourism Marketing Consultant

Social Media

Tourism Marketing Consultant

Experiential

Tourism Marketing Consultant

Innovation Consulting

Tourism Marketing Consultant

Impact

Tourism Marketing Consultant

Content Creation

Tourism Marketing Consultant

Partnerships

Tourism Marketing Consultant

Travel Design

Tourism Marketing Consultant

Branding

Our services

Case studies

“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has.”

Margaret Mead